We Aspire to Cure Cancer®


to raising awareness and funds for lung cancer research and advocacy organizations dedicated to the patient community.

Learn about a few of our initiatives below.

Power Play for Patients

Power Play for Patients

Takeda Oncology, 98.5 The Sports Hub

Takeda Oncology is hitting the ice with Boston’s Black & Gold and 98.5 The Sports Hub to shut out lung cancer with our Power Play for Patients initiative.

Launched in 2017, every time the B’s go on a power play during the regular NHL season, Takeda Oncology donates $100 to support vital lung cancer research. And if they score during a power play, Takeda donates $200!


Talk Plus Logo


Takeda Oncology

tALK+ (pronounced “talk positive”) is a Takeda Oncology initiative that highlights the positive experiences and personal stories of those impacted by anaplastic lymphoma kinase-positive (ALK+) non-small cell lung cancer (NSCLC).  

Launched during Lung Cancer Awareness Month (November) 2017, tALK+ was created to spread awareness and educate about ALK+ NSCLC, including common misconceptions.  

Pay it forward by joining the #tALKpositiveNSCLC conversation on social media and sharing positive stories about the NSCLC community.  

Visit www.livingwithalk.com/tALKpositive to learn more.

Use the hashtag
and join the conversation
on social media.